There have been a number of threads on PianoWorld focused on the perceived ills of the industry and how to fix them. A number of the posters seem to think that manufacturers are idiots, with no marketing skills or sense of the industry. People come up with these expensive programs that “they” should do, with no thought of who “they” are or how “they” are going to pay for it.
Unfortunately, beyond friendly greetings there is not that much spirit of intra-industry cooperation. Yes, Don Dillon and Frank M will argue that PMAI represents exactly that, but the efforts are timid and limited, like many NAMM programs. How about PMAI sponsoring road show events showcasing different manufacturers?
Back to PianoWorld, there was a great thread posting 100 ideas for helping sales. I’m going to go through them and separate out the ones that are truly interesting.